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Thursday, February 23 • 12:30pm - 12:55pm
[Virtual Exclusive] KEYNOTE (ProductWorld): Contentsquare -- Scaling Product Teams: Best Practices to Prepare for Hypergrowth

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Lucie Buisson, Chief Product Officer, Contentsquare

It’s a problem every company wants to have. When a business with an innovative product experiences success and exponential growth, it often struggles to maintain the culture that makes it special. As product teams begin to scale it is critical to reinvent yourself at least every year, if not every six months, but it’s rarely possible when your team grows from four to 100 in less than 10 years. From questions of consistency to decisions about autonomy, to ensuring designers and developers flourish, scaling effectively as you build your team is challenging.

Lucie Buisson, Chief Product Officer at Contentsquare, has experienced what it’s like to grow a diverse team at every stage of the scale-up journey. In the beginning, hiring foundational talent with entrepreneurial drive and a wide set of skills is by far the greatest challenge, but then quickly shifts to retaining that core talent and keeping them engaged as the company grows and stakes change. This session shares real best practices from the frontlines of a successful hypergrowth story, offering tangible learnings for growing a team of 10, 25, and beyond. Learn why you need to constantly reinvent your processes, strategies for maintaining your agile culture, and the importance of being consistent in your vision.

avatar for Lucie Buisson

Lucie Buisson

Chief Product Officer, Contentsquare
Lucie Buisson is Contentsquare Chief Product Officer. She joined the company in 2014 as a Customer Success Manager, and created the product team which grew from 3 to 70 people. Lucie leads the product vision, strategy and co-leads go-to-market. Her team’s mission is to develop a... Read More →

Thursday February 23, 2023 12:30pm - 12:55pm PST
VIRTUAL ProductWorld Main Stage